Moving Billboard Shares Bible Truth Across America

The next time you head out on a road trip, keep an eye out for the newly redecorated Upper Columbia Conference moving van.

Last year, following the purchase of a new conference moving van, Bob Folkenberg Jr., UCC president, was inspired to do something different with the trailer.

“Instead of simply plastering our name and logo on the trailer,” says Folkenberg, “why not put something there that will make people think and point them to Jesus?”

Following a meeting with Folkenberg’s communication team, ideas and design drafts were created. Folkenberg and the conference communication department settled on a design that asks travelers, “Are you on the right road?” Then it directs them to for more information.

Folkenberg says, “We selected for a number of reasons. This is a ministry that started right here in the Upper Columbia Conference by Max Torkelsen, our former president. Also, is the most widely accessed Adventist site and provides a wealth of Bible answers.”

This one-of-a-kind moving billboard can be seen on highways all across the United States as it crisscrosses North America covering about 70,000 miles annually. The moving service is available to any Seventh-day Adventist member.

April 01, 2010 / Upper Columbia Conference